A Smart Bear: On Product
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Your customers hate MVPs. Make a SLC instead.“MVP” implies a selfish process, abusing customers so you can “learn”. Instead, make the first version SLC: Simple, Lovable, and Complete". —August 2017 | 2,200 words.
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Using the Needs Stack for competitive strategyThis simple method positions your product to be more valuable, especially against competitors who aim to disrupt you, or you them. —June 2023 | 3,800 words.
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Willingness-to-pay: Creating permanent competitive advantage for the right reasonsThis fresh take on “Willingness-to-Pay” analyzes three types of customer motivation, leading to superior strategies for growth that also better the world. —May 2023 | 4,000 words.
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Selecting the right product metrics (KPIs)A novel system for selecting and presenting product KPIs, satisfying not only the product team, but also stakeholders, executives, and customers. —July 2023 | 2,600 words.
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JIT selection from independent streams: An alternative to the “big backlog” of workThe vaunted “single-threaded, ordered list” confuses “prioritization” with “work-planning,” and forces comparisons of the un-comparable. Here’s the solution. —August 2022 | 2,500 words.
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The “Great” Product Manager, a.k.a. the Impossible Product ManagerAccording to the Internet, being a Product Manager is impossible. Can you ever measure up? No. But don’t worry, there’s a better answer. —April 2022 | 2,200 words.
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The "Talk vs Walk" workshopWe invented this strategic exercise at WP Engine – engaging both Marketing and Product, generating actions for both sides that make products more desirable and competitive. —June 2022 | 3,200 words.
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Disentangling the three languages: Customers, Product, BusinessStop talking past each other. Translate between the three “languages” of customer desires, product features, and business goals. —May 2024 | 1,500 words.
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The “errors” that mean you’re doing it rightSome things appear to be mistakes, but in fact should be celebrated as the expected outcomes of great decisions. —January 2024 | 1,600 words.
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Darwin doesn’t automatically select the best companies“Survival of the fittest” is not the same thing as “survival of the best.” Founders have the responsibility to solve both for growth and the betterment of the world. —February 2016 | 1,200 words.
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Not disruptive, and proud of itI remember “disruptive” when it was called a “paradigm shift.” You should be worrying more about making something people want to buy, and less about disrupting everything. —April 2010 | 1,600 words.
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Maybe not so much with the “optimization”In the quest for optimization, A/B tests, metrics, and funnels, we’re in danger of losing the fun and value of creative work. —April 2010 | 900 words.