Articles: Unfinished Thoughts
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Adjacency Matrix: How to expand after PMFA simple workshop that evaluates new business ideas relative to your existing strengths – the key to expanding without overreaching. —May 2024 | 2,400 words. -
It's a torturous chaos until it isn'tEven at wildly successful startups, the first few years are gut-wrenching, uncertain, on the brink of collapse, where pessimism is realism, and yet optimism is required. —April 2024 | 1,200 words. -
Mach 2: Practical Strategy in three stagesBuilding a strategy that meets you where you are, aligning all your decisions, building a moat even if you’re a startup. -
Replacing the “SWOT” with The LandscapeThe traditional “SWOT” analysis doesn’t create insights that lead to great strategies. By analyzing its weaknesses, we reveal what an alternative process must do instead. -
Three languages: Disentangling our desires, needs, values, and workStop talking past each other. Understanding the three distinct languages of business allows everyone to be understood and to succeed.
