Articles: Errata
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Mach 2: Practical Strategy in three stagesBuilding a strategy that meets you where you are, aligning all your decisions, building a moat even if you’re a startup.
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The Smart Bear looks a lot like the Drizly BearDid I steal the Drizly logo, or the other way around, or is it the greatest coincidence in logo-making history?
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Replacing the “SWOT” with The LandscapeThe traditional “SWOT” analysis doesn’t create insights that lead to great strategies. By analyzing its weaknesses, we reveal what an alternative process must do instead.
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Three languages: Disentangling our desires, needs, values, and workStop talking past each other. Understanding the three distinct languages of business allows everyone to be understood and to succeed.
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Adjacency Matrix: How to expand after PMFA simple workshop that evaluates new business ideas relative to your existing strengths – the key to expanding without overreaching.
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Jason Cohen: About the authorI built a few companies, two of which are now unicorns, both bootstrapped and VC-funded, bought and sold a few, invested in dozens, and wrote about everything I know.